A Night to Remember with Giti and Kit Loong: “The Gyration Workshop”

- Apr 04, 2019

Giti Tire announced Kit Loong Tyre Commercial Group as their Malaysian authorized retread partner during an exciting and informative Gyration Workshop event on 26th March, 2019. The key objectives of the event were to introduce to customers how to maximize the value of their tires, as well as emphasize the sustainability of the tire partnership between Giti Tire and Kit Loong. Held at Glasshouse Seputeh in the heart of Kuala Lumpur, approximately 200 guests attended the workshop during the night. Attendees had the opportunity to understand more about tire-related technical knowledge, as well as professional selling, in a comfortable and relaxing atmosphere.

Experts from Giti and Kit Loong conducted the workshop through educating tire application by vehicle segmentation, and explaining the importance of practical fleet diagnosis affecting proper tire application. The participants also learned several essential topics about tire structure, how a special formula rubber compound affects rolling resistance, and the importance of tire maintenance, pressure, tread depth monitoring, tire rotation, and alignment. They also had the opportunity to experience the concept first-hand with demonstration tools during the workshop.

Mr. Matthew Wai, Giti Tire Malaysia Country Manager, explained that “Kit Loong has always been at the forefront of the industry, renown for being the leading one-stop tire management solution provider. Therefore, we believe this new heightened partnership outlines added brand confidence to our customers.”
The positive sentiments were also shared by Mr. Kenneth Teh, Managing Director of the Kit Loong Tyre Commercial Group. “As an expert provider of commercial tire services, we understand the importance of a good tire brand and its casing, in order to lower the operation costs to fleet users. I was overwhelmed with the positive responses from our customers, and the night has brought great memories and potential ahead with the premium leading brand,” Mr. Teh said.

About Giti Tire 

Giti Tire Group (headquartered in Singapore) has roots in the tire business going back to 1951 and is now one of the world’s largest tire companies. Giti Tire produces a broad range of tire products, serving major original equipment vehicle manufacturers, auto-service outlets, motorsports teams, tire dealers, and consumers in more than 130 countries worldwide. The company has eight production centers in three countries, including a newly opened tire factory in South Carolina, USA.

In addition to its wide network, Giti Tire has a strong motorsports presence, including participation in the renowned Nürburgring 24 Hours endurance race, the Fun Cup racing series in the UK, tire supplier for the Formula 3 Asia Series, as well as collaborating with many other teams and racing series around the world. The company is also heavily focused on green production and community efforts, including participation in local education and environmental efforts to create a better society.

About Kit Loong

Kit Loong Commercial Tyre Group have more than 88 years of extensive experience, and direct involvement in virtually all aspects of the tyre industry. Since 10 years ago, Kit Loong has been reorganized into two (2) major specialized tyre segments — Kit Loong Commercial Tyre Group (KLCT) and Kit Loong Tayaria Group . 

KLCT is focusing on commercial tyre industry, who has deployed a wealth of accumulated know-how, encompassing technical knowledge, industrial acumen, market insight and customer understanding, to enhance the value chain for the benefits of the customers. Re-engineering from the traditional tyre retreader and trader into a Total Tyre Management Service Provider, KLCT created the whole ecosystem by standard and compliance, with mandatory Malaysia and international accreditation and product certification.

- Apr 04, 2019

A Night to Remember with Giti and Kit Loong: “The Gyration Workshop”

- Apr 04, 2019

A Night to Remember with Giti and Kit Loong: “The Gyration Workshop”

- Apr 04, 2019

A Night to Remember with Giti and Kit Loong: “The Gyration Workshop”

- Apr 04, 2019

A Night to Remember with Giti and Kit Loong: “The Gyration Workshop”